K-pop Concert Goods Glossary β MD, Photocard, Slogan & More
If fandom culture is new to you, a Korean goods announcement can read like another language. Here are the terms that come up most, so the next notice makes sense.
The basics
- MD β short for merchandise. The whole line of official products tied to a concert or artist. The MD booth is the official goods stall at the venue.
- Lightstick (μμλ΄) β the artistβs official light. At big concerts itβs used for seat-synced staging. See our lightstick guide.
- Photocard (ν¬μΉ΄) β a business-card-sized photo of the artist, often included at random with albums or goods β which is why a whole trading and collecting culture grew around them.
- Slogan β a cloth or paper banner printed with a cheer phrase, sometimes raised together during a specific part of the show.
- Kit / package β a set bundling several goods, often a tour-named limited edition.
How goods are sold
- Pre-sale (online MD) β buy online before the show and either get it shipped or pick it up on site. Popular items often sell out in pre-sale.
- On-site sale β buy at the venue MD booth on the day, usually from a few hours before the show.
- On-site pickup β pay online, collect at the venue. Check the pickup window and whether ID is required in the notice.
- Limited / tour-exclusive β sold only on that tour. If the notice says no restock, itβs hard to find once the venue sells out.
Culture worth knowing
- Unreleased photocard (미곡ν¬) β a photocard given only as a specific storeβs purchase perk. Perks differ by store, so reading the notice carefully matters.
- Trading (κ΅νΒ·μλ) β fans swap random goods among themselves. In-person trades at the venue are safe; online pay-first deals carry scam risk, so use escrow. See our safe trading guide.
Terms vary a little by fandom β the concertβs official notice is always the reference.
Concert data from KOPIS (Korea Performing Arts Box Office Information System). Details may change β always confirm on the official ticket vendor.